A demanding branding project for Italian public TV. Illustration, character and 2D animation for a tribute to the tradition of Italian design declined through music, culture and pop icons with dynamic and surprising transitions between one and the other.
Client: RAI 5
Chief of Brand & Creative: Roberto Bagatti
Illustration: Marianna Tomaselli
Animation: Mario Ruggiero, Valerio Bosi, Alessandro Nobile
Sound Branding: Smider Agency