Multimedia Installation for Miele at the Milan Fuori Salone
Alkanoids studio is proud to present our latest project: three evocative videos created for the Miele flagship store during the Milan Fuori Salone, in collaboration with Black Mongoose.
Oven: Desert Heat
A lateral tracking shot takes us from an indoor to an outdoor setting, evoking the desert heat and the power of the Miele oven.
Dishwasher: Water Purity
Spheres fall onto the water in an upward camera movement, symbolizing the purity of the Miele dishwasher’s washing cycle.
Coffee Machine: Sunset Colors
With warm tones like coffee, the camera retreats from the inside to the outside during a sunset, highlighting the comfort of the Miele coffee machine.
This installation provided visitors with an immersive experience that celebrates the innovation and elegance of Miele appliances.